The Client’s Ask
Modern Meds approached KN Digital with a clear goal: revamp their Shopify website to stand toe-to-toe with major players like Ro.co and Hims.com. Despite offering quality healthcare products, their current website wasn’t visually appealing or competitive enough, failing to reflect their brand identity. They also struggled with an inefficient marketing funnel that hindered customer interactions. Given this backdrop, Modern Meds needed a swift yet impactful solution, and they turned to us for expertise in web design and digital strategy. The clock was ticking—could we deliver results in just four weeks?
Our Solution
At KN Digital, we took a deep dive into Modern Meds’ existing web presence. Our first step was to understand their brand values and target audience. Through collaborative brainstorming sessions, we explored various design concepts that aligned with their vision. The process involved multiple iterations; we experimented with layouts, colour schemes, and user-interface elements to find the best fit. After trying different approaches, we presented a design that not only captivated Modern Meds but also prioritized the user experience, ensuring that their marketing funnel was seamless and optimized for conversions.
The Results
The transformation was a resounding success. In just four weeks, Modern Meds launched their redesigned website, complete with an updated aesthetic and fully optimized marketing funnel. The feedback was overwhelmingly positive—the new website struck the perfect chord between professionalism and approachability, enhancing their brand perception. Most notably, Modern Meds experienced a noticeable increase in patients completing orders, giving them the competitive edge they sought. This project proved how a tailored web design and careful optimization can lead to meaningful outcomes, reaffirming KN Digital’s commitment to empowering small and medium-sized businesses in the digital landscape.
With the right strategy and execution, KN Digital reinforced Modern Meds’ place in the market, ensuring they can successfully attract and retain customers in an increasingly competitive e-commerce space.