The Challenge:
Arami Essentials, a premium UK skincare brand, needed a high-performing website to support their U.S. market expansion. Their existing site had slow load times, poor mobile experience, and couldn’t handle international traffic.
Our Solution (12 weeks):
- Rebuilt e-commerce platform for speed and scalability
- Redesigned mobile-first checkout (40% fewer steps)
- Implemented global CDN and performance optimization
- Added conversion-focused features and abandoned cart recovery
The Results:
- 45% faster page load times (4.2s to 2.3s)
- 38% increase in conversion rates within 60 days
- 52% reduction in cart abandonment
- 280% traffic capacity increase supporting U.S. expansion
- Successful Black Friday handling (400% traffic spike)
“The transformation exceeded our expectations. The new platform gave us the confidence to launch in the U.S., and we’re seeing fantastic results.” — Ore Runsewe, Founder